Welcome   Sponsored By
Subscribe | Register | Advertise | Newsletter | About us | Contact us
If you would like to send us an article, contact Margaret Stacey
   


Leading seafood company, Seafresh Group increases productivity, efficiency and accuracy with integrated EDI.

Seafresh Group Benefits from the TrueCommerce EDI Managed Service

  (UNITED KINGDOM, 6/8/2017)

TrueCommerce, a global provider of trading partner connectivity and integration solutions, has announced that Seafresh Group, a leading seafood company, has increased productivity, efficiency and accuracy since  outsourcing EDI to TrueCommerce.

Keeping tight control over the supply chain plays a crucial role in ensuring that Seafresh Group supply safe, clean and consistently better tasting seafood.  As part of its customers trading requirements, Seafresh Group has been trading via EDI for many years. However, when system and service issues with the company's incumbent on-premise EDI solution threatened to affect customer service levels, the decision was made to look for an alternative provider.

Seafresh Group Limited is the UK holding Company of Seafresh Industry Public Company Limited in Thailand through which the Seafresh Group is expanding its global aquaculture presence.

As a company that was growing rapidly, the first priority for Seafresh Group was to comply with its customers EDI requirements. Seafresh Group initially migrated across to the TrueCommerce web EDI solution, using the portal to receive and acknowledge orders, create and send ASN's and SSCC pallet labels, and create and send invoices. The solution enabled Seafresh Group to migrate from its existing unstable solution quickly and easily, with no investment required in software or hardware.

Member of Seafresh Group, Blue Earth Foods Limited is a leading supplier of chilled seafood products to retailers throughout the United Kingdom and Europe.

"The TrueCommerce portal was great when we didn't have an ERP solution or the time to stop and think about a more joined up approach. However, when I joined the business, I saw an opportunity to build upon the benefits we had seen since we moved to TrueCommerce through automation and integration," said Tim Hunter, Group Head of IT at Seafresh Group. "We wanted to eliminate the risk of human error and eliminate the time and effort that was being wasted in rekeying and cross referencing data, which were required due to the disconnect between our new ERP system and the information being sent from our customers through the TrueCommerce portal."

Based in Seattle USA, Sea Farms Inc, part of Seafresh Group,  controls, with its dedicated team of some of North Americas most experienced seafood people all group sales in Americas to retail and Food service customers.

The decision was subsequently made to integrate the TrueCommerce EDI solution with the company's Oracle ERP system and WMS solution. Since integrating EDI with its back office systems, Seafresh Group has benefitted from significant productivity and efficiency benefits. The company now has a stable and scalable electronic trading solution that maximises efficiency and customer service levels.

"We've seen a reduction in risk by removing manual, error-prone processes, and an opportunity to refocus the team on tasks that can add value to the business as we continue to grow," said Hunter. "The online portal also makes troubleshooting issues and testing very flexible and we get great visibility of messages flowing in and out of the business."

Based in Southern Thailand, Sea Fresh are a well-established and fully accredited processer and exporter of fresh frozen prawn products. With an excellent geographical location allowing access to an abundant source of cultivated prawns, the company is able to maximise on freshness to ensure delivery of the highest quality products.

"It's always exciting to help companies on their journey, particularly during times of growth and changing priorities and projects," said Matthew Wilcock, Manager, UK Sales at TrueCommerce Europe. "We have worked closely with Seafresh Group for a number of years now and their move from a browser-based solution in the early days to the fully-integrated solution they have now is testament to the range of businesses we are able to help, and our experience in providing the right solution at the right time. We are looking forward to working with Tim and the team as they continue to grow in the future."

About Seafresh Group 

Seafresh Group Limited is the UK holding Company of Seafresh Industry Public Company Limited in Thailand through which the Seafresh Group is expanding its global aquaculture presence. With over 30 years of seafood presence in the global seafood market, a team of seasoned seafood professionals and a workforce in excess of 5,000 people globally, the company works with leading global retailers and food service businesses to provide the highest quality, responsibly sourced seafood at the best value to our customers and end-consumers.

About TrueCommerce Europe 

TrueCommerce in Europe is the brand name that brings together three market leading EDI vendors in Europe: Wesupply, Atlas Products and HighJump B2Bi. TrueCommerce Europe delivers the next generation of EDI and e-Invoicing managed service to companies large and small looking to improve efficiency and reduce cost. TrueCommerce Europe is part of the global TrueCommerce and HighJump business serving 15,000 customers with almost 800 staff deployed.

Source: TrueCommerce Europe

[email protected]
www.seafood.media


Information of the company:
Address: 31st Floor, Chartered Square Building 152/25 North Sathon Road, Silom
City: Bangrak
State/ZIP: Bangkok (10500 )
Country: Thailand
Phone: +66 2637 88 88
Fax: +66 26378801-2
E-Mail: [email protected]
More about:


Location:


Approval / Accreditation / Certified / Oversight by...
HACCP  ISO   E.U.  USDA/USDC & FDA  RF (Russia)  BAP/Best Aquaculture Practices 



 Print


Click to know how to advertise in FIS
MORE ARTICLES
Schouten Europe Expands Plant-Based Range with New Fibre-Structured Fillet
Prologis Expands Tokyo Footprint with Strategic Urban Logistics Hub Near Key Consumer Markets
Meet the ADVANTEC™ Narrow – the freezer that cuts gas bills and fits into small spaces
Thin-Film Oxygenation Technology Promises Major Gains for Aquaculture
SalMar Reports Record Harvest and Strong Q4 Results for 2025
Nichirei’s Third-Quarter Results for FY2026 Show Logistics Driving Performance; Full-Year Forecast Maintained
Collaboration and Expertise Drive Success in Deep Farming
Revo Foods Applies 3D Structuring Technology to Cultivated Fish in Partnership with Atlantic Fish Co
Nissui launches microwave-ready grilled and fried fish dishes for busy households
SAFET releases report on key technologies for sustainable fisheries management and ocean protection
IceFish Conference Hits Milestone: Program Set to Double in 2026
Mowi Secures Strategic Partnership with Skretting to Boost Feed Efficiency
New Automated Mackerel Sorter Promises Higher Value for Pelagic Producers
Skretting and Longyang Fresh Deepen Strategic Partnership
Insectum Emerges as Danish Insect Industry's Sole Survivor, Poised for Global Expansion
Carsoe Launches High-Tech 'Buffer Warehouse' to Revolutionize Frozen Logistics
Nomad Foods Reports Q3 Declines Amid Headwinds, Forecasts Low-End 2025 Results
Seeing Underwater: ELWAVE Secures €6 Million Funding for Advanced Electromagnetic Sensor Technology
Nissui Posts Robust Half-Year Profits, Driven by Aquaculture and Global Processing Gains
Marel: 'Automation and Digital Traceability Reshape the Whitefish Industry'
More Articles...

Lenguaje
FEATURED EVENTS
  
TOP STORIES
Peru sets new historic quota for jumbo flying squid and strengthens rules for artisanal fishing in 2026
Peru The Government establishes a catch limit of 305,417 tons and creates differentiated conditions for small vessels, seeking a balance between economic activity and sustainability. The Ministry of Produ...
Global Fishmeal Market Faces Uneven Start in 2026 as China Demand Signals Recovery
Worldwide Falling production across key regions contrasts with rising aquaculture demand in Asia The global marine ingredients market opened in 2026 with mixed signals, as declining production in major regions...
India Highlights People-Centric Fisheries Policy at WTO, Sector Supports Over 9 Million Livelihoods
India Government leaders emphasize sustainability, economic growth, and global fairness in fisheries governance New Delhi / Yaoundé — India has reinforced the critical role of its fisheries se...
Robots on the Racks: Norway’s Salted Cod Industry Eyes a High-Tech Revolution
Norway Automation breakthrough promises safer jobs, faster output, and a $600m export boost A quiet demonstration on Valderøya earlier this month may come to be seen as a turning point ...
 

Umios Corporation | Maruha Nichiro Corporation
Nichirei Corporation - Headquarters
Pesquera El Golfo S.A.
Ventisqueros - Productos del Mar Ventisqueros S.A
Wärtsilä Corporation - Wartsila Group Headquarters
ITOCHU Corporation - Headquarters
BAADER - Nordischer Maschinenbau Rud. Baader GmbH+Co.KG (Head Office)
Inmarsat plc - Global Headquarters
Marks & Spencer
Tesco PLC (Supermarket) - Headquarters
Sea Harvest Corporation (PTY) Ltd. - Group Headquarters
I&J - Irvin & Johnson Holding Company (Pty) Ltd.
AquaChile S.A. - Group Headquarters
Pesquera San Jose S.A.
Nutreco N.V. - Head Office
CNFC China National Fisheries Corporation - Group Headquarters
W. van der Zwan & Zn. B.V.
SMMI - Sunderland Marine Mutual Insurance Co., Ltd. - Headquarters
Icicle Seafoods, Inc
Starkist Seafood Co. - Headquearters
Trident Seafoods Corp.
American Seafoods Group LLC - Head Office
Marel - Group Headquarters
SalMar ASA - Group Headquarters
Sajo Industries Co., Ltd
Hansung Enterprise Co.,Ltd.
BIM - Irish Sea Fisheries Board (An Bord Iascaigh Mhara)
CEFAS - Centre for Environment, Fisheries & Aquaculture Science
COPEINCA ASA - Corporacion Pesquera Inca S.A.C.
Chun Cheng Fishery Enterprise Pte Ltd.
VASEP - Vietnam Association of Seafood Exporters & Producers
Gomes da Costa
Furuno Electric Co., Ltd. (Headquarters)
NISSUI - Nippon Suisan Kaisha, Ltd. - Group Headquarters
FAO - Food and Agriculture Organization - Fisheries and Aquaculture Department (Headquarter)
Hagoromo Foods Co., Ltd.
Koden Electronics Co., Ltd. (Headquarters)
A.P. Møller - Maersk A/S - Headquarters
BVQI - Bureau Veritas Quality International (Head Office)
UPS - United Parcel Service, Inc. - Headquarters
Brim ehf (formerly HB Grandi Ltd) - Headquarters
Hamburg Süd Group - (Headquearters)
Armadora Pereira S.A. - Grupo Pereira Headquarters
Costa Meeresspezialitäten GmbH & Co. KG
NOAA - National Oceanic and Atmospheric Administration (Headquarters)
Mowi ASA (formerly Marine Harvest ASA) - Headquarters
Marubeni Europe Plc -UK-
Findus Ltd
Icom Inc. (Headquarter)
WWF Centroamerica
Oceana Group Limited
The David and Lucile Packard Foundation
Ajinomoto Co., Inc. - Headquarters
Friosur S.A. - Headquarters
Cargill, Incorporated - Global Headquarters
Benihana Inc.
Leardini Pescados Ltda
CJ Corporation  - Group Headquarters
Greenpeace International - The Netherlands | Headquarters
David Suzuki Foundation
Fisheries and Oceans Canada -Communications Branch-
Mitsui & Co.,Ltd - Headquarters
NOREBO Group (former Ocean Trawlers Group)
Natori Co., Ltd.
Carrefour Supermarket - Headquarters
FedEx Corporation - Headquarters
Cooke Aquaculture Inc. - Group Headquarters
AKBM - Aker BioMarine ASA
Seafood Choices Alliance -Headquarter-
Austevoll Seafood ASA
Walmart | Wal-Mart Stores, Inc. (Supermarket) - Headquarters
New Japan Radio Co.Ltd (JRC) -Head Office-
Gulfstream JSC
Marine Stewardship Council - MSC Worldwide Headquarters
Royal Dutch Shell plc (Headquarter)
Genki Sushi Co.,Ltd
Iceland Pelagic ehf
AXA Assistance Argentina S.A.
Caterpillar Inc. - Headquarters
Tiger Brands Limited
SeaChoice
National Geographic Society
AmazonFresh, LLC - AmazonFresh

Copyright 1995 - 2026 Seafood Media Group Ltd.| All Rights Reserved.   DISCLAIMER