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Canned fish offers interesting possibilities to consumers that watch their budget, stated a Bumble Bee survey. (Photo: Stock File/FIS)
Survey measures consumers' grocery spending
(UNITED STATES, 1/7/2010)
A recent Bumble Bee Foods survey found that approximately 25 per cent of 1,000-plus respondents are consuming more canned protein foods than they were two years ago, with most consumers using about the same amount or less. The firm noted its products’ affordable prices and relatively longer shelf-life and its ability to help avoid waste.
The survey found that 81 per cent of respondents spend more or about the same on groceries as they did two years ago. However, a limited percentage of shoppers save by taking more approaches than just comparing prices and taking advantage of special offers and coupons.
Only 50 per cent of respondents used meal-planning as a technique, which Bumble Bee said can lead to tighter budgeting, offers cost and time efficiencies and ensures that groceries purchased will be used before ingredients spoil.
Despite the economic crisis, almost one-quarter of all respondents said they throw away 10 per cent or more of their grocery purchases due to spoilage.
Bumble Bee recommends, apart from meal-planning, balancing grocery shopping between fresh vegetables, fruit and meats with dry-grocery purchases like the company’s canned and packaged seafood products.
The Bumble Bee-commissioned omnibus survey used a national probability sample of 1,001 adults (501 males and 500 females) aged 18 and older living in the continental US. They were interviewed between 30 October and 2 November 2009 using a computer-assisted telephone interviewing (CATI) system.
The survey used an unrestricted random sampling procedure that controls the amount of serial bias found in systematic sampling to generate its random-digit-dial sample. The sample was fully replicated and stratified by region, with one interview conducted per household.
All sample numbers selected were subject to up to four attempts to complete the interview.
Bumble Bee said that the completed interviews were weighted by age, sex, geographic region and race to ensure reliable and accurate representation of the total population aged 18 and older.
San Diego-based Bumble Bee is North America's biggest branded shelf-stable seafood company. It offers a full line of canned and pouched tuna, salmon, sardine and specialty seafood products marketed in the US under leading brands including Bumble Bee®, Brunswick®, Snow's® and Beach Cliff®, and in Canada under the Clover Leaf® brand.
By Natalia Real [email protected] www.seafood.media
Information of the company:
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Address:
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Petco Park (formerly Showley Brothers Candy Factory), 900 C St
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City:
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San Diego
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State/ZIP:
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California (CA 92101)
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Country:
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United States
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Phone:
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+1 858 715 4000
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Fax:
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+1 858 560 6045
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E-Mail:
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[email protected]
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Skype:
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https://www.instagram.com/bumblebeefoods/
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More about:
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