Shipowners of Vigo launch 'Fresco y Salvaje' fish brand
Fish brand 'Fresco y Salvaje' presentation. (Photo: OPPF-4)
(SPAIN, 12/15/2017)
The Organization of Producers of Fresh Fishing of the Port of Vigo (OPPF-4), in collaboration with the Galician company specialized in fishing issues Sinerxia Plus, has begun to present the new fish brand "Fresco y Salvaje” (Fresh and Wild), which it intends to start up, to the shipowners forming part of the organisation.
The project is part of the action strategy designed in the commercialization plan of OPPF-4, and has had the support of the European Maritime and Fisheries Fund (FEMP) and Xunta de Galicia.
The initiative arises from a previous study in which the shipowners detected that one of the aspects that is the most va...
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