Woolworths Partners with WWF for a More Sustainable Future
WWF is well placed to advise Woolworths and help engage all involved in the seafood sourcing industry.
(AUSTRALIA, 11/28/2018)
With more and more Australian shoppers choosing to buy seafood, Woolworths and the World Wide Fund for Nature (WWF) Australia have partnered to further improve sustainable sourcing in the sector.
The collaboration will see WWF-Australia assess all of Woolworths’ Own Brand seafood on shelves and at the seafood counter using WWF’s independently developed methodology, and implement standards of traceability to make it easier for customers to choose sustainably produced seafood.
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