Exports of Scottish salmon grew by £60 million in the first six months
of the year proving that overseas demand remains high. An additional
12,000 tonnes of Scotland’s iconic fish made its way to kitchens and
dining tables around the world marking yet another outstanding period
of performance for the industry.

These impressive results come as an independent survey of retail and
foodservice buyers voted Scottish farmed salmon the best in the world
for superior taste, quality and appearance. Scottish salmon was
enjoyed in 65 countries since January with the USA leading the way.
An additional 5,000 tonnes of Scottish salmon crossed the Atlantic
pushing up sales by £26 million. This is a trend replicated in other
key markets including France and China where export volumes have
outstripped performance over the same period last year…

This positive news comes as industry representatives attend the
Japanese Seafood Show as part of a raising awareness programme to
promote quality and provenance offered by Scottish salmon to new and
emerging markets. Industry representatives will meet key buyers and
suppliers and network with influential chefs.
Reflecting on the last six months’ performance, Scott Landsburgh,
chief executive of the Scottish Salmon Producers’ Organisation said:
'This has been another strong period of growth for Scottish salmon
producers and demonstrates just how important Scottish salmon has
become in foreign markets and to the Scottish economy.

'Scottish salmon is renowned for high quality, firm texture and distinct
flavours. These characteristics, coupled with many health benefits and
full traceability, are important attributes for a growing number of
consumers.
'Industry is committed to raising the profile of Scottish salmon in new
and emerging markets and I think these results are proof that we are
beginning to reap the rewards. We are developing both international
markets and domestic opportunities in order to ensure long-lasting
business growth.'