New Vice President of Business Development, Larry Mulvey, previously served as National Business Development Manager for Trans-Ocean. In this capacity, Mulvey played a key role in helping Trans-Ocean's Crab Classic brand become the market share leader in surimi seafoods by incorporating category management through the analysis of sales data for the company's major retail customers. He has also built a strong direct sales force and national broker network.
Mulvey previously served as National Business Development Manager for the food broker, Advantage Sales & Marketing, heading its office in Buffalo, NY. A former President of the Buffalo Food Brokers Association, Mulvey resides in Grand Island, NY with his fami
Closer Does Not Mean More Abundant: Tuna Shifts Its Map in the Pacific Worldwide
The warming of the Pacific is modifying the distribution of several tuna species in the Eastern Pacific, temporarily bringing them closer to the California coast. For the industry, this signal does no...
From the Soviet Experiment to the New Krill Rush (Part 1 of 5) Worldwide
Just half a century ago, Antarctic krill was considered a virtually inexhaustible resource that could feed millions of people. Today, it has become one of the most disputed strategic ingredients for t...