SpeakingofSeafood.org is SeaWeb's communications hub for seafood stakeholders interested in building business value for sustainability.
If there is an industry synonymous with keeping sources secret, it would be fishing and seafood. It is also a market that survived for a long time on price and quality alone — so there were not a lot of questions in the marketplace about which to be transparent. The business model of supply-chain secrecy is being challenged by a transparent model in seafood.