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In order to prevent infection with the coronavirus, attention is being paid to eating processed foods that can be easily preserved. Consumption of "cans of mackerel" is increasing, and they are one of the best-selling products.

 

The reason for this appears to be that the popularity of women has increased since it was introduced on a television show in 2013 that "you can lose weight by eating canned mackerel."

 

 

Furthermore, it can be said that the presence of "local cans of mackerel" across the country is accelerating their popularity.

 

Cans of mackerel have been considered an ace in the canned food market in recent years. It is attractive that it can be stored at room temperature, opened and eaten as is, and can be used as a cooking ingredient.

 

According to the latest data from the Canned Food Association of Japan, cans of mackerel first brought out the cans of tuna (cans of tuna and bonito) that had reigned on the throne in 2014 by volume of production. In 2018, the tonnage of canned mackerel reached a record 49,349 tonnes. Far above the tuna can of 31,756 tons.

 

 

19 years ago, the boom in mackerel cans subsided, and manufacturers tended to decrease the number of sales. However, "consumption is strong due to keywords like EPA (eicosapentaenoic acid) and DHA (docosahexaenoic acid), which are health-oriented and strong in mackerel cans" (Maruha Nichiro, Nissui, etc.) At the end , canned fish manufacturers are confident.

 

Even if an emergency is declared, you can still shop at supermarkets and convenience stores. Each manufacturer seems to be secretly aiming for market expansion if the restrictions generated by COVID-19 becomes an opportunity to make mackerel more widely known.

 

 

In this mackerel boom, manufacturers are also pointing to the influence of the media, especially popular television shows that regularly mention it.

 

 

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